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The MBI Smart Media Blog

Read up on the latest insights from the world of media buying, planning and research.
Media

How to Maximize Your Marketing Efforts During the Holiday Season

Everyone knows that consumers in the United States spend an enormous amount of money during the holidays. Despite all...

Print

10 Reasons Why Magazine Advertising is Still Relevant

Magazine advertising is just as powerful as it ever was; in some ways, the shrinkage of available titles may make it...